"You Don't Need Sterroids....Anymore."

This commercial was run back to back this morning on ESPN with the new Frank Thomas ZizzZaz commercials (see below). I don't exactly understand who they're reaching out to. People who already take sterroids probably aren't going to switch. But, by describing them as a subsititute for sterroids, they've also pretty much ensured that I won't be buying morphoplex for my hypothetical children.